BRAUN 100th Anniversary Analog Electric Cooker
Modern and minimal design while staying true to Braun's design language. 2024.
Dieter Rams developed the 10 principles of good design to restore simplicity and clarity to product design. His approach highlights that good design should be aesthetic, innovative, honest, unobtrusive, long-lasting, environmentally friendly, and thorough. Following these principles, we reinterpret the redesign to celebrate BRAUN's 100th anniversary and continue our commitment to good design.
Product designer Mustafa Kemal Karakaya
BRAUN 100th Anniversary Analog Electric Cooker
/Today's culinary enthusiasts will appreciate our meticulously designed, high-performance analog electric cooker, expertly balancing form and functionality. The flagship model offers an intuitive cooking experience, delivering exceptional versatility and precision. With its sleek design, this cooker ensures delicious meals with consistent quality, making every cooking endeavor enjoyable and effortless.
Analog Cooking Redefined with Braun Essential Electric Cooker
BRAUN 100th Anniversary Analog Electric Cooker
Featuring a minimalist and ergonomic design, this product is crafted to meet various cooking needs with precise temperature control. Thanks to its smart sensor technology, it cooks your meals at the ideal temperature and in a balanced manner while conserving energy. Reflecting Braun's tradition of quality and innovation, this product takes your kitchen experience to the next level.
Precision Cooking with Stainless Steel Inner
BRAUN 100th Anniversary Analog Electric Cooker
The Braun Essential Smart Electric Cooker enhances your cooking experience with its sturdy, high-quality stainless steel inner container. The durable stainless-steel bowl ensures even cooking, preserving the flavour of your dishes and allowing for easy cleaning. With a large cooking capacity, it cooks all ingredients, from meats to vegetables, at the ideal temperature.
Customized Charging Socket and Braided Cable
BRAUN 100th Anniversary Analog Electric Cooker
The adapter has a power capacity of 800W, with a 20V input and a 12V output. The cable length is 1.5 meters and features a braided cable design. The product includes a charging socket on the bottom.
Good Design Should Be Understandable
BRAUN 100th Anniversary Analog Electric Cooker
Rams believes that the form of a product should reflect its function. Rounded shapes enhance understandability by conveying a sense of warmth and safety to the user
Stainless Steel Bucket
BRAUN 100th Anniversary Analog Electric Cooker
With a 5-liter capacity, 800W power, and high-quality stainless-steel interior, it emphasizes both durability and ease of use.
BRAUN 100th Anniversary Analog Electric Cooker
A single solution for a wide range of dishes: rice, stew, boiled meat, vegetable dishes, chicken dishes, soup, steamed vegetables, pasta, beans, and boiled potatoes. Practicality and harmony combined in one design.
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Product designer Mustafa Kemal Karakaya
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